CHRIS CORNISH CHRIS CORNISH

Changing Complex Sales: Harnessing Generative AI and Targeted Account Planning

What if the secret to skyrocketing sales lay in merging timeless trust with breakthrough technology?

Over the past decades and eons, sales have relied on the trust we develop in direct human relationships, our negotiations skills and our direct personal understanding of negotiating and risk controls. The future successful sales teams marry traditional relationship-building with cutting-edge technology.

Looking at the possible strategies and considerations how would you look at adopting AI.

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The Future of Account Management

In today’s rapidly evolving business environment, effective account management and sales has never been more critical. Strong account management is the lifeline of customer relationships, directly influencing sales success, client satisfaction, and competitive advantage. Success in these areas influences your brand, social media and the account plans others run on your business. However, as businesses transition into an AI-enabled world, the implications of poor account management become even more pronounced. The good news? Generative AI systems are poised to offer humans support and promising transformative solutions. The bad news? Setting up process and humans learning how to develop the understanding of AI.

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